#SilentPerformer

In the realm of sports, the spotlight shines brightest on cricketers, leaving others, especially female athletes, in the shadows. Despite this, they work tirelessly, break barriers, and bring glory to the nation. We believe this spirit needs to be celebrated. That’s why we made them the face of Haier’s latest silent washing machine, one that delivers powerful performance, quietly. Just like our champions. Because the spotlight truly belongs to them.

White 3D delivery truck with lowercase 'deliv' text in white on the side, set against a black background.
Logo for KYORUS Creative Awards featuring a stylized elephant head and bold text.

#SilentPerfomer - Washing Machine Launch Campaign, Haier

TVC | Social & Digital Amplification

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